PROFESSIONAL PROGRAMME IN DIGITAL DESIGN AND MARKETING

Digital Design and Marketing is a dynamic 12-month course designed to equip students with the skills and knowledge required to excel in digital design and marketing. It offers a comprehensive curriculum that spans from the foundational principles of design to advanced techniques in digital marketing. Students will gain hands-on experience with industry-standard software and tools, preparing them to create visually compelling designs and effective marketing strategies. It is tailored to foster creativity, technical proficiency, and strategic thinking, ensuring graduates are well-prepared to thrive in the competitive digital landscape.

  • DIGITAL DESIGN (6 MONTHS)
    ✅ Principles of design
    ✅ Colour theory
    ✅ Digital illustrations - 1
    ✅ Computer graphics
    ✅Video and audio editing


    SOFTWARE

    ✅ Illustrator
    ✅ Photoshop
    ✅ Premiere
    ✅ Audition

  • DIGITAL MARKETING (6 MONTHS)
    ✅  Digital illustrations - 2
    ✅ Introduction to digital marketing
    ✅ Social media marketing and platforms
    ✅ Website and Google Suite
    ✅ Analytics and tracking
    ✅ Search and paid advertising
    ✅ Advanced advertising
    ✅ Email, automation, and CRO
    ✅ Specialised marketing channels
    ✅ Business strategy and planning
    ✅ Advanced content and optimisation
    ✅ Project and portfolio development


    SOFTWARE

    ✅ CorelDRAW
    ✅  Google Suite
    ✅ Microsoft Clarity
    ✅ HubSpot CRM

Softwares

Frequantly Asked Questions

Explore the most frequently asked questions about ZICA ZIMA Ludhiana’s animation, VFX, filmmaking, and digital marketing courses. From demo classes, practical training, fee installment options, certifications, to placement support — these FAQs cover everything you need to know before starting your creative career with us.

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